The world spends more than $90.7 billion on toys each year, As young kids start to gravitate toward video games and smartphones, what direction will the traditional toy
From Spotify to Netflix and Amazon, we’re surrounded by extreme personalisation every day. Consumers have come to expect the same level of personalisation from companies
The food and grocery sector has found its sweet spot when it comes to maximizing the potential of digital and of online sales. With more and more
One of the biggest challenges ecommerce businesses worldwide face is lowering product return rates. Not only do returns incur inconvenient hidden costs, but it often takes
Zara is a bonafide pioneer of fast fashion, churning out new trends every few weeks for their 2,264 stores globally as well as for their
If you operate an ecommerce business of any scale, you will know that there never seems to be enough time in the day to do
Acquiring potential customers is the main goal for many businesses. It’s the main reason why you continue to create marketing materials, use onsite retargeting, engage
How to stop churn immediately. There is not a single business in the world that has never lost a customer. Every business deals with it differently:
Some people meet, fall in love and get married right away. Others can spend hours in the sock aisle at the department store, weighing the
A nationwide internet survey of 1,358 U.S. adults (age 18 and over) was asked about their general email consumption, of which 472 adults, who indicated
The global cigar market was valued at USD 36,673.34 million in 2020 and is projected to register a CAGR of 11.54% during the forecast period of 2021-2026.
If you have a thriving offline business, you are no stranger to marketing. However, the strategies for driving traffic to your ecommerce store can be
Google Analytics is undeniably the most powerful digital marketing tool but is underrated by most businesses. If you have an ecommerce website, there is a
If your ecommerce site isn’t mobile-friendly or mobile-optimised, you’re missing out. This post goes over some of the reasons you really should go mobile by
Data analytics is now essential to ecommerce success. Targeting the right audience through advertising platforms is highly necessary to boost online sales as customers only
Staff are commonly the most expensive element on your balance sheet after purchases. Regardless of whether you’re a high-street name or a disruptive online ecommerce
How to reduce your rate of return. The ecommerce industry today is booming and shows no signs of slowing down. It does however come with
How to create a social media strategy. A social media strategy is a summary of everything you plan to do and hope to achieve on
