Case Studies

Illustrating viability in SwiftERM's return on investment

The below statistics are taken from the control panels of a variety of clients.

Average ROI over 1,500%
Completely automated software
No staff overheads

Fin & Fur Pets & Aquatics

Pet food retailer - OpenCart

Database Size SwiftERM Cost 30-day additional turnover ROI @ 50% GP
7,117 £100p/m £3002.91 1401%

Pet food retailer Fin & Fur, runs on an Opencart platform, serving a database (this month) of 7,117 customers. They use SwiftERM personalised predictive product selection email software, requiring zero human involvement.

A cost of £100p/m returns additional turnover in the 30 days illustrated above of £3002.91, which accounted for 13.96% of the entire online turnover. (Data taken: 29th March 2022).
Install date: 16th March 2018.

ROI Calculation at an estimated 50% GP is 1401%.

Eves & Gray Footwear

Shoes Retailer - WooCommerce

Database Size SwiftERM Cost 30-day additional turnover ROI @ 50% GP
17404 £100p/m £2,280 1401%

Statistics showing the return on investment for retailer Eves and Gray, running on a WooCommerce platform.  The stats show a click-through-rate of 8.02% this month.  

As their database is smaller than 20k, for just £100 per month, they’re able to offer predictive personalisation for each consumer.

Monthly cost £100, attributed sales £2,280.70 @ 50% GP = £1,140.35 – £100 = £1,403.22 means the ROI 1041%  

AET Motorsport

Automotive Performance Parts - Shopify

Database Size SwiftERM Cost 30-day additional turnover ROI @ 50% GP
12,389 £100p/m £12,283 6041%

AET Motorsport is an automotive performance parts retailer, running on Shopify.

With 12,389 consumers on their database, the annual stats illustrate a steady growth as the consumers begin to appreciate receipt of their products selections.

The suppressions rate is staggeringly low, less than 0,003% pa.

Monthly cost £100, attributed sales £12,283 @ 50% GP = £6141 – £100 = £6041 ROI 6041%  

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