Case Studies
Illustrating viability in SwiftERM's return on investment
The below statistics are taken from the control panels of a variety of clients.
Fin & Fur Pets & Aquatics
Pet food retailer - OpenCart
| Database Size | SwiftERM Cost | 30-day additional turnover | ROI @ 50% GP |
|---|---|---|---|
| 7,117 | £100p/m | £3002.91 | 1401% |
Pet food retailer Fin & Fur, runs on an Opencart platform, serving a database (this month) of 7,117 customers. They use SwiftERM personalised predictive product selection email software, requiring zero human involvement.
A cost of £100p/m returns additional turnover in the 30 days illustrated above of £3002.91, which accounted for 13.96% of the entire online turnover. (Data taken: 29th March 2022).
Install date: 16th March 2018.
ROI Calculation at an estimated 50% GP is 1401%.
Eves & Gray Footwear
Shoes Retailer - WooCommerce
| Database Size | SwiftERM Cost | 30-day additional turnover | ROI @ 50% GP |
|---|---|---|---|
| 17404 | £100p/m | £2,280 | 1401% |
Statistics showing the return on investment for retailer Eves and Gray, running on a WooCommerce platform. The stats show a click-through-rate of 8.02% this month.
As their database is smaller than 20k, for just £100 per month, they’re able to offer predictive personalisation for each consumer.
Monthly cost £100, attributed sales £2,280.70 @ 50% GP = £1,140.35 – £100 = £1,403.22 means the ROI 1041%
AET Motorsport
Automotive Performance Parts - Shopify
| Database Size | SwiftERM Cost | 30-day additional turnover | ROI @ 50% GP |
|---|---|---|---|
| 12,389 | £100p/m | £12,283 | 6041% |
AET Motorsport is an automotive performance parts retailer, running on Shopify.
With 12,389 consumers on their database, the annual stats illustrate a steady growth as the consumers begin to appreciate receipt of their products selections.
The suppressions rate is staggeringly low, less than 0,003% pa.
Monthly cost £100, attributed sales £12,283 @ 50% GP = £6141 – £100 = £6041 ROI 6041%
