SwiftERM Blog, Rich In Guides, News And Information

Insights and industry news.

SwiftERM guide to ecommerce acronyms
Retail Development

SwiftERM guide to ecommerce acronyms

Ecommerce marketing has its own specialised business language, which is constantly evolving, meaning every time you think you’ve got your head around the lingo, a

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Heralding Grocery Stores of the future
Retail Development

The Grocery Stores of the future

The future of grocery is here but it’s not evenly distributed. The future of grocery will be impacted by innovation in technology and other ways to

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Digital Fashion Platforms: Zara meets Netflix
Retail Development

Digital Fashion Platforms: Zara meets Netflix

Last week, Brooke Roberts-Islam wrote “Zara Meets Netflix” (Forbes). In others words, a business model based on “speed-to-market (fast-fashion), customer centricity and excellent operations” meets the

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