Selling wine online analytical findings
Selling wine online, analytical findings of success. An amazing piece of research carried out by Salience highlighted the winners and losers in the online wine market in
Selling wine online, analytical findings of success. An amazing piece of research carried out by Salience highlighted the winners and losers in the online wine market in
Ecommerce tracking in Google Analytics – an introduction. By far the most popular tool to help track website performance is Google Analytics (GA). With over
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The advanced guide to reducing your RoR. Studies have shown that very fair return policies increase sales without any increment of returns. Furthermore, Web Retailer also reports
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How to take advantage of predictive personalisation. With the rapid evolution of digital marketing, providing personalised content to customers has become an everyday reality. There’s no way
Factors affecting ecommerce profitability. The shift toward ecommerce in the last few years on consumer packaged goods (CPG) companies’ profitability, had the following themes emerge
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Email Marketing ROI and the biggest companies. Of course you want the maximum ROI from your marketing efforts. Email offers the highest returns for marketers year
Gucci remains the most popular luxury brand online. This year more than any other year before, the online popularity of the best luxury brands in
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Gartner Predicts 80% of Marketers Will Abandon Personalisation Efforts by 2025 By 2025, 80% of marketers who have invested in personalisation will abandon their efforts
Brands with more digital touch points are more likely to be selected by consumers Touchpoints are essential to understanding your customer’s journey (if you’re ready,
Predictive personalisation strategies to boost revenue. Predictive personalisation is the ability to predict customer behaviour, needs, or wants and then precisely tailor offers, products, and
Strategies for omnichannel personalisation. Once the main vehicle for how brands connected with visitors online, these days, your website is now just one of many