Today’s successful ecommerce retailer has to work harder to maintain a strong competitive position. This requires their leaders to implement systems that understand customer’s needs
As this season’s fashion weeks wrap up in London, Milan, New York, and Paris, brands are working to produce and sell the designs they’ve just showcased
After an unprecedented increase in retail spending online in 2020, a much needed profitable growth, ecommerce penetration across all categories continues to blossom. Online sales in
Generative AI and other foundation models are changing the AI game, taking assistive technology to a new level, reducing application development time, and bringing powerful
The importance of network effects is well known. Economists have long understood that digital platforms like Facebook enjoy same-side (“direct”) network effects: The more Facebook
Achieving success in a crowded and fast-moving market like fashion retail is all about adapting to customer expectations and staying focused on differentiating your brand
When it comes to exploiting the potential of digital and online sales, food and beverage have found their sweet spot. With more online supermarkets entering
Tools offering artificial Intelligence are on the rise, accelerated by the phenomenal growth and adoption of ChatGPT. AI uses machine learning to automatically learn and improve
We live in an era where we can all get almost anything we want to be delivered to our doorstep, as our appreciation of the
According to the latest market intelligence research report by InsightAce Analytic, the global Artificial Intelligence (AI) in Beauty and Cosmetics market size is expected to
AI-powered systems are empowering email marketing, they are wholly driven by customer data, based on what stage someone is at in their customer journey. What’s
AI in fashion is quickly becoming a game-changer in the fashion industry. From design to marketing and sales, AI is affecting everything and offering businesses new opportunities
Artificial intelligence is a technology that many people still liken to something from a futuristic movie, but almost everyone has some kind of contact with
Brands and retailers know that the cost of acquiring and retaining customers continues to rise. This is not just about inflation, channels raising advertising rates,
The wine retail industry is continuously evolving and technological advancements cannot stay far from this business. Let’s take a look at the most promising establishments
Consumer behaviour is reflected in Maslow’s hierarchy of needs, a motivational theory in psychology comprising a five-tier model of human needs, often depicted as hierarchical
Creating an online ecommerce business has never been easy. It is all the more difficult with the ever-increasing competition in the ecommerce market. Like any
Top marketing people now use marketing hyper-personalisation consistently across the spectrum, which has become one of the most indispensable strategies among B2B and B2C marketers
