An expert analysis of Maslow’s hierarchy of needs in consumer for ecommerce customer behaviour, product relevance and measurable revenue growth.
An expert analysis of Analysis of success rates for ecommerce for ecommerce customer behaviour, product relevance and measurable revenue growth.
Top marketing people now use marketing hyper-personalisation consistently across the spectrum, which has become one of the most indispensable strategies among B2B and B2C marketers
An expert analysis of Tech stack statistics the latest data… for ecommerce customer behaviour, product relevance and measurable revenue growth.
The goal of any ecommerce business is clear: as you draw your target audience to your website, you want to simultaneously convert them into customers.
An expert analysis of SEO Cannibalisation, and its effect on for ecommerce customer behaviour, product relevance and measurable revenue growth.
Digital grocery buyers accounted for more than half of the US population last year, and retailers have rushed to respond: Amazon Fresh will open dozens of new
While ecommerce offers convenience and speed, digital settings can feel impersonal compared with physical shops, which draw customers in through engaging experiences, inviting layouts, and
The biggest fashionista retailers globally, such as Zara, H&M, Burberry, Next, Uniqlo etc receive the greatest number of hits daily about them on our website,
An expert analysis of Ecommerce success achieved by early adoption for ecommerce customer behaviour, product relevance and measurable revenue growth.
An expert analysis of McKinsey – Why digital trust matters for ecommerce customer behaviour, product relevance and measurable revenue growth.
An expert analysis of A guide to machine learning algorithms and for ecommerce customer behaviour, product relevance and measurable revenue growth.
If you consider the maths that went into the first moon landing, building a nuclear reactor or the Hadron Collider, naturally you’d be thinking to
People receive dozens of emails every single day, but only a small fraction of those are actually opened. So how do you make sure your
Personal data is now on the consumer’s terms, we knew it was coming. Today’s brands face a tough task, to drive continuous improvements in marketing
An expert analysis of Comparison of Ecommerce sales by category for ecommerce customer behaviour, product relevance and measurable revenue growth.
Email marketing without staff is the ecommerce entrepreneurs dream scenario. To be able to have a catch-all email facility, that you don’t have to touch,
An expert analysis of Diffusion of innovation theory and its for ecommerce customer behaviour, product relevance and measurable revenue growth.
Much has been written about predictive content personalisation, but what of predictive communication – hyper-personalisation. The more effective cousin, that takes the same technology but
One in five customers has abandoned purchases because no one answered their inquiry. A third of customers encountered technical problems in placing orders. Six percent
The importance of data in ecommerce cannot be overstated. It’s the difference between creating fact-based marketing strategies, and making decisions led by ‘gut feelings’. A
An expert analysis of The ecommerce retailer’s guide to for ecommerce customer behaviour, product relevance and measurable revenue growth.
Predictive analytics is the use of big data, statistics, and modelling techniques to make predictions about future consumer purchases. It looks at live as well
Hyper-personalisation of communications and websites – whether recommending products, search engine results, news or advertisements – are becoming increasingly prevalent. Employing software that does it
