Here is a summary of the latest food and grocery predictions on consumer trends for the upcoming year from influential market research firms around the
Predictive personalisation software which has been around for a few years, has now been replaced by AI machine learning hyper-personalisation but has begun to gain
Database management systems are software systems used to manage and manipulate data in a database. As most application performance issues originate in the database, knowing
It is a well-known fact that digital platforms are changing the fundamental workings of many businesses, but are you evaluating the right ecommerce metrics? Music
Data analytics in ecommerce can help you to provide a working strategy for your business. It is the process of extracting and processing data into
The importance of email hyper-personalisation is probably the first thing to stress to a new ecommerce retailer, which they should never fail to include, in
Once you choose great products to sell create your strong product portfolio and have identified your target market, company growth can take off — and
Email marketing has been an integral part of successful marketing strategies for over 20 years, and it continues to gain in popularity and effectiveness. 87%
To say the state of the world’s economy is troublesome to consumers would be an understatement. Inflation is affecting the US economy as fears of
Google Search Console (GSC) is an essential tool for webmasters and SEOs. It provides data about your website’s performance on Google search results pages. In
Ecommerce is growing exponentially, if your ecommerce store isn’t you have a problem. To ensure your success, this article is concerned with the critical factors
Tracking the return on investment (ROI) of touchpoints allows marketers to see which channels are the most valuable. This then allows them to maximise their
Omnichannel marketing (OM) is the integration and cooperation of the various channels organisations use to interact with consumers, to create a consistent brand experience. This
Do you ever get the feeling that where you think your income is coming from might be wrong? Installing new marketing software to improve ROI
Want to make money online, but don’t know where to start? No need to worry – through this article, you will explain how to monetise a website to
It is now universally accepted that hyper-personalisation will, without question, deliver the highest ROI in marketing, and for our purposes specifically ecommerce marketing. Not only
The SaaS industry has been undergoing considerable expansion over the past few years. A variety of trends have driven much of this. While some have
You know the feeling, we’ve all been there, when you achieve something worthwhile, that your efforts have smashed it. It probably doesn’t matter to anyone
