Essential social media metrics
Essential social media metrics. Metrics are arguably the most important part of your social media reports. They’re figures that you can’t argue about, showing the
Essential social media metrics. Metrics are arguably the most important part of your social media reports. They’re figures that you can’t argue about, showing the
The call-to-action email guide. When creating a call-to-action, it is essential to be mindful that email is a push channel and the website is a pull channel —a key
DTC allows FMCG brands to feed their consumer’s obsession. Direct-to-consumer (DTC) routes to market have been a big feature of the pandemic, as consumers sought
Why email personalisation captures wandering sales. Most retailers concentrate on having everything prepared to capture a sale when the customer comes to their website, but
How to increase ecommerce revenue, for tech savvy wine merchants. Direct-to-Consumer (DTC) / ecommerce, in the wine industry is by no means a new concept as the
How to create a social media strategy (Part 2) continues on from Part1 here. Creating your social media marketing strategy doesn’t need to be painful. Here’s an
What’s driving the toy industry in 2021. The world spends more than $90.7 billion on toys each year, As young kids start to gravitate toward video games and
50 stats showing the power of personalisation. From Spotify to Netflix and Amazon, we’re surrounded by extreme personalisation every day. Consumers have come to expect
Some useful wrinkles for wine ecommerce. The food and grocery sector has found its sweet spot when it comes to maximizing the potential of digital and of
What influences product returns. One of the biggest challenges ecommerce businesses worldwide face is lowering product return rate. Not only do returns incur inconvenient hidden costs,
Zara always stay one step ahead. Zara is a bonafide pioneer of fast fashion, churning out new trends every few weeks for their 2,264 stores
Must have apps for ecommerce success. If you operate an ecommerce business of any scale, you will know that there never seems to be enough time
Powerful customer acquisition tools. Acquiring potential customers is the main goal for many businesses. It’s the main reason why you continue to create marketing materials,
How to stop churn immediately. There is not a single business in the world that has never lost a customer. And every business deals with it
Why consumers can’t make decisions. Some people meet, fall in love and get married right away. Others can spend hours in the sock aisle at
It Is an interesting observation that when searching Google the “Top 10 Shopify email apps” delivers the usual suspects: Omnisend, Klaviyo, GetResponse, Mailchimp, Vision6, Constant
DO YOUR SUBSCRIBERS ACTUALLY READ YOUR EMAILS? A nationwide internet survey of 1,358 U.S. adults (age 18 and over) were asked about their general email
Ecommerce, cigar marketing and cigar DTC. The global cigar market was valued at USD 36,673.34 million in 2020 and is projected to register a CAGR of 11.54%