Case Studies

Illustrating the enormous viability of using SwiftERM to enhance your business

These historical customer examples show attributed sales recorded in SwiftERM reporting and the subscription cost for the stated period. Where a 50% gross margin is used, it is an illustrative assumption, rather than a verified margin for that retailer. Your own catalogue, customer base and margins determine what the opportunity is worth to your business. Use the pricing for your database size and the free 30-day trial to evaluate your own results.

Company-reported historical average ROI: 1,500%

Completely autonomous software

No staff overheads as none required

Case Study: Fin & Fur Pets & Aquatics

Pet food retailer - OpenCart

Database Size	SwiftERM Cost	30-day additional turnover	ROI @ 50% GP
7,117	£100p/m	£3002.91	1401%

Pet food retailer Fin & Fur, runs on an Opencart platform, serving a database (this month) of 7,117 customers. They use SwiftERM personalised predictive product selection email software, requiring zero human involvement.

A cost of £100p/m returns additional turnover in the 30 days illustrated above of £3002.91, which accounted for 13.96% of the entire online turnover. (Data taken: 29th March 2022).
Install date: 16th March 2018.

ROI Calculation at an estimated 50% GP is 1401%.

Case Study: Eves & Gray Footwear

Shoes Retailer - WooCommerce

Database Size	SwiftERM Cost	30-day additional turnover	ROI @ 50% GP
17404	£100p/m	£2,280.70	1,040%

Statistics showing the return on investment for retailer Eves and Gray, running on a WooCommerce platform. The stats show a click-through-rate of 8.02% this month. As their database is smaller than 20k, for just £100 per month, they’re able to offer predictive personalisation for each consumer. Monthly cost £100, attributed sales £2,280.70 @ 50% GP = £1,140.35 – £100 = £1,040.35 means the ROI 1,040%

Case Study: CM Hair & Beauty

Hair, Cosmetics and Beauty Products - Adobe Magento

Database Size	SwiftERM Cost	30-day additional turnover	ROI @ 50% GP
6,361	£100p/m	£18,326.78	9,063%

CM Hair & Beauty is a Hair and Beauty products retailer, running on Adobe Magento. With 6,361 consumers on their database, the annual stats illustrate a steady growth as the consumers begin to appreciate receipt of their perpetually individualised personal products selections. The suppressions rate is staggeringly low, less than 0,003% pa. Monthly cost £100, attributed sales £18,326.76 @ 50% GP = £9,163.38 – £100 (Monthly subscription rate below 20k) = ROI 9,063% Seven months since installation attributed sales £49,360.45 @ 50% GP = £24,680.22 – 7 months (£700) = Average ROI over seven months: 3,426%. Figures as of 28th May 2023